Sport Ireland – Suite of Identity Animations
We positively high-jumped at the chance to bring the new Sport Ireland identity to life. The lines of the ‘S’ reveal from the centre outwards, as the animation swirls to the final resolve.
This movement was created for this master Sport Ireland logo and all the various subdivisions and bilingual versions.
The creation of this ‘suite’ of brand idents provides a library of supporting graphics, that can be used across all promotional videos.
This approach ensures a level of visual cohesion across all published content. This serves to unify the brand and the content, strengthening brand recognition and bringing a level of professionalism to every video piece. .